Team Method Guitar AdWords Tools

We appreciate that getting started in Affiliate Marketing is difficult. The bottom line, however, is that we WANT you to succeed. After all that's how WE make money too!

When you start it seems like everywhere you turn there is an "expert" or "marketing guru" who will sell the "insider secrets" of making money through Affiliate Sales. We have had a look at most of these "gurus" and tried to sort through the hype and self-promotion, and give you some practical things you can do to make money selling Team Method Guitar (or any other affiliate product for that matter).

Quick links
List of Countries to run ads in
Starter list of KeyWords

Getting Started - General Principles
After selling Team Method Guitar, and working with Affiiates for some time there are some fundamentals that we have all learned the hard way. You can simply run AdWords ads and drive traffic directly to the Team Method Guitar site, however there are more efficient ways to sell the product.

You can take a look at what other affiliates are doing by doing a Google search for "Team Method Guitar". Look at both the listings and the Google ads that appear on the page.

Review Sites Work Best
The bottom line is that sites that review several different learn-guitar courses and give your information and comments sell well. People trust reviews and unbiased information. Take a look at http://GuitarLessonsReview.com/, and http://LearnGuitarReview.info/,. These sites and others like them sell very well. We suggest that you invest the time and effort to put a review site together but PLEASE DON'T COPY THESE! Be original and build your own.

If you aren't good at building websites don't despair. You CAN make money running Google AdWords ads and referring customers to the Team Method Guitar sales page. Review sites just work better. You can get inexpensive templates that will make your site look good without costing you a lot of money.

If you need a screenshot of the Team Method Guitar sales page, there are two sizes available on the Product Images page.

IMPORTANT NOTE: With the latest Google AdWords Guidelines revisions some Review Sites have been penalized. To avoid this problem make sure your site is RICH in content appropriate to the subject. A page of articles, for example, is a must.

Review Site URL
After going to the trouble of putting a review site together, spend the money and get a relevent domain name. Go Daddy domain names are less than $10/year. (Note the URLs of the review sites above.)

When you have a catchy domain name, be sure to capitalize the first letter of each word in the URL in your ads. (Again see above.) This draws attention to your ad and adds to your credibility. This has been tested and works.

Driving Traffic - Ads
Getting clicks to your site (or the Team Method Guitar site) is a matter of writing a good AdWords ad and getting it in front of targeted prospects. Using Google AdWords has a learning curve but work through it slowly. Google also has quite a bit of information and tutorials to get you started. Their FAQ and Help areas are also very good.

When you put your ads together they must get attention, and be exciting, compelling and have a sense of urgency. I put ads together like I'm writing for the National Enquirer or some other supermarket tabloid!

"Discover awesome tips and techniques to playing guitar like a star" is much more exciting than " Learn with 84 step by step lessons". Search for "learn guitar" in Google and look at how others word their ads for Team Method Guitar as well as other learn-guitar products.

When you write ads, write TWO of them. Google can automatically run both and show you which one performs better. This is called "split testing" and is a fundamental principle of internet marketing. After a period of time, see which ad has worked better. Keep that ad and write one to replace the one that didn't perform as well. In this way Split Testing helps you improve your advertising efficiency over time as your ads will be continually getting better.

IMPORTANT NOTE: Your FIRST goal is to get your click through rate (CTR) up. Before you spend lots of money and run lots of ads, make sure that you have ads that WORK. It's well worth the effort, not to mention the money you will save, to work HARD on getting the CTR up.

Promote Your Review Site - AdWords
There are all kinds of tricks and tactics people use in AdWords campaigns. Again look through the Google AdWords site as their information and tutorials are very good.

KeyWords
KeyWords are perhaps the most closely guarded secret an Affiliate has. There are several good KeyWord search tools listed below for you use to develop your own KeyWords list. Start with "learn guitar" and go from there. Get as creative as you can in thinking about what guitar or piano enthusiasts might search for. Make as long a list as you can.

Once you have a long list, sort your KeyWords list into categories of related terms. Put all you "learn" related phrases in one category, and all you "play" phrases in another. You will end up with MANY categories.

Now write ads specific to EACH GROUP OF KEYWORDS. (Actually write TWO ads and split test them as we described already.) See the list of starter KeWwords below. Keep in mind that this is a STARTER list and you will want to research and add your own words and variations to this list.

KeyWords Secrets
When you write your Google AdWords ad, format the title like this:

{KeyWord: XXX XXXX XXX XX} (The "XXXXXs" are your ad's title)

This will get Google to display the term that your customer searched for, and if that term is too long it will display your specified title. This is important because Google BOLDS words in your ad that are in the searched for term which draws attention to your ad.

Be sure to use the squiggly brackets and capitalize K and W or it won't work.

Cost Per Click
Cost per click will vary by KeyWord but should be in the .12-.20 range. Keep in mind that only a fraction of clicks you generate will buy a product. Also keep in mind that if you make $70 on a sale that the most you can spend to make that sales is $70. Otherwise you will be losing money. Refer to Conversion Rates further down.

Where To Run Ads
When you set up your Google Ad Campaign Google lets you select which countries your ad will run in. Do not run your ads in All Countries.

Countries that we have sold guitar courses to are listed below. Be aware that there is some concern about the Phillipines. We have reports that an affiliate got about 2-4000 hits a week from there but didn't generate any sales.

Track Click-Through and Conversion Rates
Google will automatically show you how well each KeyWord is doing at getting clicks. It will also show you which of the ads you are running is getting more clicks. Rewrite the ad that performs poorer and constantly improve the Click Through Rate (CTR).

Google can also give you a "Tracking Code" to let you see which KeyWords are actually making sales. Send us this Conversion Tracking Code and we'll insert it into the Jamorama and rocket Piano sales process so you can see what KeyWords and ads work and which don't.

Use Other Pay Per Click Search Engines To Generate INSTANT Revenues!

Million Dollar Tips
If you are not advertising on misspellings (typos), you are also missing sales opportunities. Advertise for "gitar" and "giter"!

Example: guitar lesson = gitar lesson = guiter leson = guitar lessen

Get the idea?

Now go get ADWORD ANALYZER. If it makes you just $50 extra a day, it pays for itself over and over again!

Recommended Top 10 Pay Per Click Search Engines

You should realize that Google AdWords isn't the only pay per click option available. While there is a lot of visitors to that search engine, it does produce good results and return on investment is good, there is also a world of traffic outside of Google. Often it is less competitive to place ads in alternate search engines take a look at these other pay per click opyions. A the very least start with ALL of the big three below:

The Big Three:

Google Adwords - This is the biggest and best volume for traffic quality. Has a great user interface, however is also often the most expensive.

Yahoo Search Marketing - Also very good for targetted high quality traffic. Not as high volume as Google, but still very significant. Don't forget to sign up to Yahoo USA, Yahoo UK and Yahoo AUS individually as you need to sign up to each one separately. Yahoo UK and USA in particular are absolute "musts", while Yahoo AUS is growing and has a solid return on investment per click.

MSN Adcenter - This search engine is growing and has very good conversion rates. The volume of traffic is much lower than Google and is about half that of Yahoo but often comes cheaper with a higher return on investment. It's well worth trying.

The next two Up and Comers:

Looksmart - Often underrated, can produce very good return on investments.

Miva - Up and coming ppc search engine that has been known to produce good results.

Finally five more that are worth trying:

7search - A smaller search engine with good quality traffic. Good interface. They claim better ROI than either Google or Yahoo! because of their high quality traffic sources.

Go click - Cheap traffic, with a growing and loyal following. GoClick still lets you start an account with only $10 and bid from 1 cent.

Enhance - A strong emerging ppc search engine that has good solid quality control.

Search123 - One of the first ppc search engines. Cost-effective with good support. Fund with $50 and they'll give you $20 free.

Want More Search engines? Visit The PayPerClick Guru.

More Resources - Recommended Reading
If you're new to affililate marketing or you'd simply like to be earning more cash from your affiliate campaigns, check out Affilorama's FREE six-part video course. Mark Ling boasts that he can increase your affiliate earnings by 83%!!! with this course. We don't know if this is true -- you'll have to be the judge yourself. We do like the price though! It doesn't get much cheaper than that.

Also be sure to read this free report on getting the right attitude, and how to start building a BUSINESS. Read The Rockefeller Files. Then you'll want to read this book on getting started in online marketing. It's full of good, solid information and practical advice. Download Euan Chia's book "How To Make Your First $1,000 Online In Just 90 Days" HERE.

Then you might want to read about Google AdWords. AdWords Made Easy by Brad Callen is excellent as are the affiliate information and tutorials from Affilorama HERE.

Affiliate Classroom has an EXCELLENT newsletter and is highly recommended.

Affiliate Classroon FREE Newsletter

Ros Gardner also has an excellent affiliate training program and an excellent free newsletter. You'll also notice that I have linked to many of her lessons and blog entries on the Articles page. That should tell you something about her material!

Ros Gardner's Net Profits Today

The latest Google AdWords changes have raised questions and concerns among some marketers about what they "can" and "can't" do. We have found a good article on this subject. You can view it HERE.

Conversion Rates
Before you panic because you have sent traffic to the Team Method Guitar sales page but not sold anything, remember that you should expect one sale for every 80 - 130 referrals depending on the keywords you are using.

Good selling!

Help
We are always here to help with your marketing efforts. E-mail us if you are having problems. johnp[@]rockstarrecipes.com.

Starter list of "guitar" Keywords

List of countries where we have sold guitar courses

* See note above.

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Team Method Guitar Learning is the BEST way to learn how to play guitar!